{"id":12011,"date":"2021-12-30T10:45:20","date_gmt":"2021-12-30T10:45:20","guid":{"rendered":"https:\/\/habo.studio\/?page_id=12011"},"modified":"2025-04-11T19:54:01","modified_gmt":"2025-04-11T19:54:01","slug":"gaming-consulting-firm","status":"publish","type":"page","link":"https:\/\/habo.studio\/who-we-work-with\/entertainment-sport-strategy\/gaming-consulting-firm\/","title":{"rendered":"Video Gaming"},"content":{"rendered":"\t\t
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Home<\/a><\/span><\/span><\/p>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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Video gaming consulting services<\/h1>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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The global video game industry is now worth an estimated $187 billion<\/a>, with over 3 billion active players worldwide. This rapidly expanding and diverse audience spans all demographics, reflecting the industry’s unparalleled global reach and cultural influence.<\/p>

Digital distribution platforms have dramatically lowered the barriers to entry, allowing developers of all sizes to reach global audiences. But with that accessibility comes intense competition. Industry giants with massive marketing budgets often dominate the space, making it harder for small and mid-sized studios to stand out.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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We help our clients understand what it takes to succeed in the highly competitive video game industry.<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t
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Habo has conducted numerous studies of this market, giving us a deep understanding of its dynamics and the ability to assess the success potential of new concepts. By combining our knowledge of the video game ecosystem with marketing expertise and financial acumen, we deliver results that make a difference.<\/p>

Here are some examples of how we can help:<\/h3>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t
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In a crowded market with a vast array of titles, we help developers and designers assess player interests and gauge appetite for specific concepts and themes. This enables teams to reduce creative risk and increase their game\u2019s likelihood of success \u2014 at launch and over time.<\/p><\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t

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With so many genres and sub-genres, it can be difficult for developers, publishers, or investors to pinpoint where a game fits and what revenue potential it holds. Using data analysis, focus groups, and surveys, we help studios estimate the size of their addressable market and identify the best channels to engage it.<\/p><\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t

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For a game to meet its sales objectives, it needs both adequate funding and strong visibility on distribution platforms. We support studios with market research to strengthen funding applications and pitches, while also guiding the marketing strategy to maximize discoverability.<\/p><\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t

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Exploring new ways to reach audiences\u2014such as emerging platforms\u2014can be beneficial, but not all strategies are a fit. Habo helps clients align their marketing approach with both business goals and the specific needs of each project.<\/p><\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t

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A compelling idea and creative vision are essential foundations for any successful game, but long-term success requires a clear financial model that supports sustainability and appeals to investors. We work with developers and publishers to strike the right balance between artistic ambition and business fundamentals.<\/p><\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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Case Studies<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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The following is a selection of case studies related to\u00a0the entertainment industry that Habo has brought to fruition:<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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Toronto's Entertainment Landscape: Consumer Insights and Market Potential<\/h3>\t\t\t

This study delves into Toronto\u2019s vibrant entertainment sector, offering a unique perspective from the consumer\u2019s viewpoint. By examining preferences and habits related to both at-home and out-of-home entertainment, Habo aims to uncover the city\u2019s overlooked potential.<\/p>\t\t<\/div>\t<\/a><\/div>

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\t\tConsumer insights<\/span>\t\t\t

Gain strategic insights into the commercial value of the Top 70 IPs in the US<\/h3>\t\t\t

Order our dashboards to assess the commercial success of intellectual properties. Gain data and insights into the potential and strength of each intellectual property, relying on the Habo IP Index model.<\/p>\t\t<\/div>\t<\/a><\/div>

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Quebec is a global leader in the videogame industry<\/h3>\t\t\t

Explore Quebec's leading role in the global video game industry. Discover the key factors of its leadership through our latest Habo study.<\/p>\t\t<\/div>\t<\/a><\/div>

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Guide the creative and strategic development of a highly-innovative virtual reality experience<\/h3>\t\t\t

A studio creating immersive experiences was in the process of developing an interactive multi-sensory experience using virtual reality. Habo validated the market potential, built a viable financial model to ensure profitability and long-term success, and helped optimize the experience once launched.<\/p>\t\t<\/div>\t<\/a><\/div>

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Identify the intellectual properties with the highest commercial potential for an immersive multimedia experience<\/h3>\t\t\t

A creative studio was looking to develop new immersive exhibitions based on strong, yet undetermined intellectual properties. To ensure the project's success in its target markets, the studio was looking to identify the intellectual properties that would generate the most interest among entertainment consumers in 10 North American cities.<\/p>\t\t<\/div>\t<\/a><\/div>

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Validate the market potential of a new educational touring exhibition<\/h3>\t\t\t

A studio creating immersive experiences needed to validate the market potential of a new traveling exhibition in development. However, the project presented a challenge: the theme chosen for the exhibition was niche and involved a risk of not being able to appeal to a mass audience. The client needed help to validate the project's potential to solidify its business plan and raise financing.<\/p>\t\t<\/div>\t<\/a><\/div><\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t

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All our case studies<\/span><\/a><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"

Video gaming consulting services The global video game industry is now worth an estimated $187 billion, with over 3 billion active players worldwide. This rapidly expanding and diverse audience spans all demographics, reflecting the industry’s unparalleled global reach and cultural influence. Digital distribution platforms have dramatically lowered the barriers to entry, allowing developers of all […]<\/p>\n","protected":false},"author":11,"featured_media":12740,"parent":11587,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_acf_changed":false,"content-type":"","footnotes":""},"class_list":["post-12011","page","type-page","status-publish","has-post-thumbnail","hentry"],"acf":[],"yoast_head":"\nVideo Gaming Consulting | Habo Studio<\/title>\n<meta name=\"description\" content=\"Habo has undertaken multiple studies of this market. We understand its dynamics with enough clarity to measure the success potential of new concepts.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/habo.studio\/who-we-work-with\/entertainment-sport-strategy\/gaming-consulting-firm\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Video Gaming Consulting | Habo Studio\" \/>\n<meta property=\"og:description\" content=\"Habo has undertaken multiple studies of this market. 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