{"id":23914,"date":"2022-06-11T16:36:42","date_gmt":"2022-06-11T16:36:42","guid":{"rendered":"https:\/\/habo.studio\/?page_id=23914"},"modified":"2025-12-08T20:18:42","modified_gmt":"2025-12-08T20:18:42","slug":"intellectual-property-strategy","status":"publish","type":"page","link":"https:\/\/habo.studio\/what-we-do\/intellectual-property-strategy\/","title":{"rendered":"INTELLECTUAL PROPERTY STRATEGY"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-page\" data-elementor-id=\"23914\" class=\"elementor elementor-23914\" data-elementor-post-type=\"page\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-6430d1 elementor-section-full_width elementor-section-height-default elementor-section-height-default\" data-id=\"6430d1\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-2d8f794\" data-id=\"2d8f794\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-b8759aa elementor-widget elementor-widget-breadcrumbs\" data-id=\"b8759aa\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"breadcrumbs.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<p id=\"breadcrumbs\"><span><span><a href=\"https:\/\/habo.studio\/\">Home<\/a><\/span><\/span><\/p>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-92954fe elementor-widget elementor-widget-heading\" data-id=\"92954fe\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h1 class=\"elementor-heading-title elementor-size-default\">Intellectual property strategy<\/h1>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-35171a8 elementor-widget elementor-widget-image\" data-id=\"35171a8\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"1750\" height=\"600\" src=\"https:\/\/habo.studio\/wp-content\/uploads\/2025\/04\/Bandeau_Expertises.png\" class=\"attachment-full size-full wp-image-31374\" alt=\"\" srcset=\"https:\/\/habo.studio\/wp-content\/uploads\/2025\/04\/Bandeau_Expertises.png 1750w, https:\/\/habo.studio\/wp-content\/uploads\/2025\/04\/Bandeau_Expertises-300x103.png 300w, https:\/\/habo.studio\/wp-content\/uploads\/2025\/04\/Bandeau_Expertises-1024x351.png 1024w, https:\/\/habo.studio\/wp-content\/uploads\/2025\/04\/Bandeau_Expertises-768x263.png 768w, https:\/\/habo.studio\/wp-content\/uploads\/2025\/04\/Bandeau_Expertises-1536x527.png 1536w, https:\/\/habo.studio\/wp-content\/uploads\/2025\/04\/Bandeau_Expertises-180x62.png 180w\" sizes=\"(max-width: 1750px) 100vw, 1750px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-5cb2b3fa elementor-widget elementor-widget-text-editor\" data-id=\"5cb2b3fa\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Creative and entertainment organizations are turning increasingly to intellectual properties to help them create engaging experiences and attract large audiences. In 2021, 74% of U.S. box office revenue was tied to franchises and 43% of Broadway musicals were based on intellectual properties (such as a book, a movie or the life of a well-known personality). IPs are also at the heart of many theme parks and attractions, drawing in millions of visitors each year.<\/p><p>Entertainment producers are using intellectual properties to gain a competitive advantage and drive new revenue opportunities. IPs also play a strategic role in reducing the level of risk in a highly unpredictable and volatile industry. However, the rights can be expensive and not every IP will suit every project.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-9d4c206 elementor-hidden-desktop elementor-hidden-tablet elementor-widget elementor-widget-spacer\" data-id=\"9d4c206\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-6fa9303a elementor-widget elementor-widget-heading\" data-id=\"6fa9303a\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">What we do\n<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-9da72f7 elementor-section-full_width elementor-section-height-default elementor-section-height-default\" data-id=\"9da72f7\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-59c1660\" data-id=\"59c1660\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-0897779 elementor-widget elementor-widget-text-editor\" data-id=\"0897779\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>We have gained significant expertise in evaluating, building and optimizing intellectual properties. We use proprietary methodologies, tools, and benchmarks to guide organizations in leveraging the power of IPs for entertainment, creative and cultural experiences.<\/p><p>Our clients typically work with us to:<br \/>\u2014 Build and develop intellectual properties and maximize their value;<br \/>\u2014 Validate the potential of an intellectual property for an entertainment product;<br \/>\u2014 Identify the IPs that resonate the most with target consumers;<br \/>\u2014 Assess the financial value of IPs based on consumers\u2019 willingness to spend.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1cd127e elementor-hidden-desktop elementor-hidden-tablet elementor-widget elementor-widget-spacer\" data-id=\"1cd127e\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-e87725d elementor-widget elementor-widget-heading\" data-id=\"e87725d\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">How we can help<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-2794a184 elementor-section-full_width elementor-section-height-default elementor-section-height-default\" data-id=\"2794a184\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-685880e6\" data-id=\"685880e6\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-34f6ed4 elementor-widget elementor-widget-business-plan\" data-id=\"34f6ed4\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"business-plan.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class='habo-addon habo-business-plan-widget-wrapper'><nav class='habo-addon habo-business-plan-button'><button class='show-tab-content'>1. IP owners and managers<\/button><button class='show-tab-content'>2. Creators, producers and licensees<\/button><button class='show-tab-content'>3. Marketing agencies<\/button><button class='show-tab-content'>4. Investors<\/button><\/nav><div class='habo-addon habo-business-plan-tab'><div class='tab-content'><h3>IP owners and managers<\/h3><p>Achieving the long-term growth of intellectual properties not only requires a strong base during the early stages but also a clear strategic roadmap. It also takes vision and a great deal of control over all facets of an IP, including the creative and financial opportunities that can arise. Habo helps ensure that IP owners and managers identify the best paths to growth and maintain steady control of their IP with a strategy tailored to suit their company, cultural context, and available resources.<\/p><\/div><div class='tab-content'><h3>Creators, producers and licensees<\/h3><p>It can be very tempting to work with an IP as the potential for success seems unlimited, but while that may be true of the right IP, it won\u2019t be for those that do not align with the market and consumers. Habo helps creators, producers and licensees to strategically choose IPs and assess their value, then we develop strategies to maximize the chances that the projects based on them will succeed. Achieving business goals along the way will create new challenges, so Habo helps determine strategic priorities and sets out a realistic business plan.<\/p><\/div><div class='tab-content'><h3>Marketing agencies<\/h3><p>Licensing and marketing agencies that work with intellectual properties are experts on their clients and their industries. They often call on Habo to complement their in-depth knowledge of their sectors with an additional strategic perspective. We can also feed the strategic and creative process with relevant data and insights on IPs, consumers and markets. We help agencies to ensure a perfect fit between products, IPs and markets.<\/p><\/div><div class='tab-content'><h3>Investors<\/h3><p>Intellectual properties can be seen as investment opportunities. Some organizations purchase existing intellectual properties, while others invest in projects whose core value proposition is to release an IP\u2019s potential. In both cases, Habo helps investors assess the value and potential of intellectual properties to maximize the return on their investments.<\/p><\/div><\/div><\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-8302dff elementor-hidden-desktop elementor-hidden-tablet elementor-widget elementor-widget-spacer\" data-id=\"8302dff\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-3ba1c682 elementor-section-full_width elementor-section-height-default elementor-section-height-default\" data-id=\"3ba1c682\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-2617d6ff\" data-id=\"2617d6ff\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-3583e6ce elementor-widget elementor-widget-heading\" data-id=\"3583e6ce\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Our other areas of expertise<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-cc58c86 elementor-section-full_width elementor-hidden-desktop elementor-hidden-tablet elementor-section-height-default elementor-section-height-default\" data-id=\"cc58c86\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-7ddd306\" data-id=\"7ddd306\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-3abc151 elementor-widget elementor-widget-text-editor\" data-id=\"3abc151\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><a href=\"\/market-analysis\/\">Market and feasibility studies<\/a><\/p><p><a href=\"\/marketing-research\/\">Consumer insights<\/a><\/p><p><a href=\"\/strategic-planning-consultant\/\">Strategic planning<\/a><\/p><p><a href=\"\/marketing-and-brand-strategy\/\">Marketing and brand strategy<\/a><\/p><p><a href=\"\/financial-strategy\/\">Financial and business plan<\/a><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-2cf8ba4 elementor-section-full_width elementor-section-height-default elementor-section-height-default\" data-id=\"2cf8ba4\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-20 elementor-top-column elementor-element elementor-element-32e5545\" data-id=\"32e5545\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-b9da854 elementor-widget elementor-widget-spacer\" data-id=\"b9da854\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-20 elementor-top-column elementor-element elementor-element-a5cc765 elementor-hidden-mobile\" data-id=\"a5cc765\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-bfa4394 elementor-widget elementor-widget-image\" data-id=\"bfa4394\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<a href=\"\/strategic-planning-consultant\/\">\n\t\t\t\t\t\t\t<img decoding=\"async\" src=\"https:\/\/habo.studio\/wp-content\/uploads\/elementor\/thumbs\/Habo-Checks@2x-r4w7o675j7v7p6oq6fvxrkgl0x5r4yi7uvvscsibei.png\" title=\"strategic planning\" alt=\"strategic planning\" loading=\"lazy\" \/>\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-20 elementor-top-column elementor-element elementor-element-e006e3f elementor-hidden-mobile\" data-id=\"e006e3f\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-54be1a1 elementor-widget elementor-widget-image\" data-id=\"54be1a1\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<a href=\"\/marketing-and-brand-strategy\/\">\n\t\t\t\t\t\t\t<img decoding=\"async\" src=\"https:\/\/habo.studio\/wp-content\/uploads\/elementor\/thumbs\/Habo-Collision@2x-r4w7o675nlqstbro6q3t4grf39qhvjmo6psirmwji2.png\" title=\"marketing and brand strategy\" alt=\"marketing and brand strategy\" loading=\"lazy\" \/>\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-20 elementor-top-column elementor-element elementor-element-eff904b elementor-hidden-mobile\" data-id=\"eff904b\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-5805a5c elementor-widget elementor-widget-image\" data-id=\"5805a5c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<a href=\"\/financial-strategy\/\">\n\t\t\t\t\t\t\t<img decoding=\"async\" src=\"https:\/\/habo.studio\/wp-content\/uploads\/elementor\/thumbs\/Habo-Spiral@2x-r4w7o674xahc650fkmnttsjeqk4gkm32h2vwhv6ota.png\" title=\"Financial strategy\" alt=\"Financial strategy\" loading=\"lazy\" \/>\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-20 elementor-top-column elementor-element elementor-element-5941a9d elementor-hidden-mobile\" data-id=\"5941a9d\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-e3dda7c elementor-widget elementor-widget-spacer\" data-id=\"e3dda7c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-ab44e7f elementor-section-full_width elementor-hidden-mobile elementor-section-height-default elementor-section-height-default\" data-id=\"ab44e7f\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-20 elementor-top-column elementor-element elementor-element-4b8286a\" data-id=\"4b8286a\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-a370cc8 elementor-widget elementor-widget-spacer\" data-id=\"a370cc8\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-20 elementor-top-column elementor-element elementor-element-4ad48f4\" data-id=\"4ad48f4\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-a3eeca9 elementor-widget elementor-widget-heading\" data-id=\"a3eeca9\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\"><a href=\"\/strategic-planning-consultant\/\">Strategic <br>\nplanning<\/a><\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-20 elementor-top-column elementor-element elementor-element-030bfdd\" data-id=\"030bfdd\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-2721a50 elementor-widget elementor-widget-heading\" data-id=\"2721a50\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\"><a href=\"\/marketing-and-brand-strategy\/\">Marketing and <br>\nbrand strategy<\/a><\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-20 elementor-top-column elementor-element elementor-element-b198c12\" data-id=\"b198c12\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-4516aba elementor-widget elementor-widget-heading\" data-id=\"4516aba\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\"><a href=\"\/financial-strategy\/\">Financial and<br>business plan<\/a><\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-20 elementor-top-column elementor-element elementor-element-e2ab3c2 elementor-hidden-mobile\" data-id=\"e2ab3c2\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-fadd50b elementor-widget elementor-widget-spacer\" data-id=\"fadd50b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-a1e068e elementor-section-full_width elementor-section-height-default elementor-section-height-default\" data-id=\"a1e068e\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-25 elementor-top-column elementor-element elementor-element-371cb17 elementor-hidden-mobile\" data-id=\"371cb17\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-ca79f2b elementor-widget elementor-widget-spacer\" data-id=\"ca79f2b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-25 elementor-top-column elementor-element elementor-element-53ebf95 elementor-hidden-mobile\" data-id=\"53ebf95\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-8e14522 elementor-widget elementor-widget-image\" data-id=\"8e14522\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<a href=\"\/market-analysis\/\">\n\t\t\t\t\t\t\t<img decoding=\"async\" src=\"https:\/\/habo.studio\/wp-content\/uploads\/elementor\/thumbs\/Habo-PieChart@2x-r4w7o675628gcrfw5l8bovk2tvfix74uve5l49bn3u.png\" title=\"Market analysis\" alt=\"Market analysis\" loading=\"lazy\" \/>\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-25 elementor-top-column elementor-element elementor-element-626f357 elementor-hidden-mobile\" data-id=\"626f357\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-450b0f5 elementor-widget elementor-widget-image\" data-id=\"450b0f5\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<a href=\"\/marketing-research\/\">\n\t\t\t\t\t\t\t<img decoding=\"async\" src=\"https:\/\/habo.studio\/wp-content\/uploads\/elementor\/thumbs\/Habo-Planet@2x-r4w7o675nlqstbro6q3t4grf39qhvjmo6psirmwji2.png\" title=\"Marketing research\" alt=\"Marketing research\" loading=\"lazy\" \/>\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-25 elementor-top-column elementor-element elementor-element-b1b8717 elementor-hidden-mobile\" data-id=\"b1b8717\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-99216d3 elementor-widget elementor-widget-spacer\" data-id=\"99216d3\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-b8ed696 elementor-section-full_width elementor-hidden-mobile elementor-section-height-default elementor-section-height-default\" data-id=\"b8ed696\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-25 elementor-top-column elementor-element elementor-element-8e78ec0 elementor-hidden-mobile\" data-id=\"8e78ec0\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-0cdfa40 elementor-widget elementor-widget-spacer\" data-id=\"0cdfa40\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-25 elementor-top-column elementor-element elementor-element-c30ddc8\" data-id=\"c30ddc8\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-9eefb8a elementor-widget elementor-widget-heading\" data-id=\"9eefb8a\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\"><a href=\"\/market-analysis\/\">Market and<br>feasibility studies<\/a><\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-25 elementor-top-column elementor-element elementor-element-4dccf22\" data-id=\"4dccf22\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-fea7225 elementor-widget elementor-widget-heading\" data-id=\"fea7225\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\"><a href=\"\/marketing-research\/\">Consumer<br>insights<\/a><\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-25 elementor-top-column elementor-element elementor-element-9fb396d\" data-id=\"9fb396d\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-b9b8a4b elementor-widget elementor-widget-spacer\" data-id=\"b9b8a4b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-d0d3d04 elementor-section-full_width elementor-section-height-default elementor-section-height-default\" data-id=\"d0d3d04\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-93e4281\" data-id=\"93e4281\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-5be6de3 elementor-widget elementor-widget-text-editor\" data-id=\"5be6de3\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span style=\"text-decoration: underline;\"><a href=\"\/what-we-do\/\">Learn more about our expertise<\/a><\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-bb32d6e elementor-hidden-desktop elementor-hidden-tablet elementor-widget elementor-widget-spacer\" data-id=\"bb32d6e\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-724aa66 elementor-section-full_width elementor-hidden-desktop elementor-hidden-tablet elementor-hidden-mobile elementor-section-height-default elementor-section-height-default\" data-id=\"724aa66\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-0998ef5\" data-id=\"0998ef5\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-a3aafaa elementor-widget elementor-widget-heading\" data-id=\"a3aafaa\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Case Studies<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-54372da elementor-widget elementor-widget-text-editor\" data-id=\"54372da\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-element elementor-element-eaefa59 elementor-widget elementor-widget-text-editor\" data-id=\"eaefa59\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\"><div class=\"elementor-widget-container\"><p style=\"text-align: left;\">At Habo, we\u2019ve supported many clients with their financial strategy projects. Here are some examples.<\/p><\/div><\/div>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-57f137b elementor-widget elementor-widget-case-study-list\" data-id=\"57f137b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"case-study-list.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class='habo-addon related-cases-studies-container'><div class=\"related-cases-studies-item\">\t<a href=\"https:\/\/habo.studio\/guide-the-creative-and-strategic-development-of-a-highly-innovative-virtual-reality-experience\/\">\t\t<div class=\"image-container\"><img decoding=\"async\" width=\"410\" height=\"410\" src=\"https:\/\/habo.studio\/wp-content\/uploads\/2022\/08\/Vignette_CS_PHI_Infinity-410x410.png\" class=\"attachment-case-studies-related-photo size-case-studies-related-photo wp-post-image\" alt=\"\" srcset=\"https:\/\/habo.studio\/wp-content\/uploads\/2022\/08\/Vignette_CS_PHI_Infinity-410x410.png 410w, https:\/\/habo.studio\/wp-content\/uploads\/2022\/08\/Vignette_CS_PHI_Infinity-150x150.png 150w, https:\/\/habo.studio\/wp-content\/uploads\/2022\/08\/Vignette_CS_PHI_Infinity-350x350.png 350w\" sizes=\"(max-width: 410px) 100vw, 410px\" \/>\t\t<\/div>\t\t<div class=\"content-container\">\t\t<span class=\"tag-category\">Case study<\/span>\t\t\t<h3>Guide the creative and strategic development of a highly-innovative virtual reality experience<\/h3>\t\t\t<p>A studio creating immersive experiences was in the process of developing an interactive multi-sensory experience using virtual reality. Habo validated the market potential, built a viable financial model to ensure profitability and long-term success, and helped optimize the experience once launched.<\/p>\t\t<\/div>\t<\/a><\/div><div class=\"related-cases-studies-item\">\t<a href=\"https:\/\/habo.studio\/guide-the-development-of-a-new-museum-dedicated-to-contemporary-art\/\">\t\t<div class=\"image-container\"><img decoding=\"async\" width=\"410\" height=\"410\" src=\"https:\/\/habo.studio\/wp-content\/uploads\/2022\/08\/Vignette_CS_Bonsecours-410x410.png\" class=\"attachment-case-studies-related-photo size-case-studies-related-photo wp-post-image\" alt=\"\" srcset=\"https:\/\/habo.studio\/wp-content\/uploads\/2022\/08\/Vignette_CS_Bonsecours-410x410.png 410w, https:\/\/habo.studio\/wp-content\/uploads\/2022\/08\/Vignette_CS_Bonsecours-150x150.png 150w, https:\/\/habo.studio\/wp-content\/uploads\/2022\/08\/Vignette_CS_Bonsecours-350x350.png 350w\" sizes=\"(max-width: 410px) 100vw, 410px\" \/>\t\t<\/div>\t\t<div class=\"content-container\">\t\t<span class=\"tag-category\">Case study<\/span>\t\t\t<h3>Guide the development of a new museum dedicated to contemporary art<\/h3>\t\t\t<p>A well-established museum was working on the development of an extension of its current offering \u2013 a brand new building to be designed by a world-renowned architectural firm. Partly founded by public grants but also by private investors, the client needed guidance to build an economic model that would ensure the long-term viability of the project.<\/p>\t\t<\/div>\t<\/a><\/div><div class=\"related-cases-studies-item\">\t<a href=\"https:\/\/habo.studio\/impact-of-an-immersive-experience-on-the-business-objectives\/\">\t\t<div class=\"image-container\"><img loading=\"lazy\" decoding=\"async\" width=\"410\" height=\"410\" src=\"https:\/\/habo.studio\/wp-content\/uploads\/2022\/07\/Vignette_CS_Fernbank-2-410x410.png\" class=\"attachment-case-studies-related-photo size-case-studies-related-photo wp-post-image\" alt=\"\" srcset=\"https:\/\/habo.studio\/wp-content\/uploads\/2022\/07\/Vignette_CS_Fernbank-2-410x410.png 410w, https:\/\/habo.studio\/wp-content\/uploads\/2022\/07\/Vignette_CS_Fernbank-2-150x150.png 150w, https:\/\/habo.studio\/wp-content\/uploads\/2022\/07\/Vignette_CS_Fernbank-2-350x350.png 350w\" sizes=\"(max-width: 410px) 100vw, 410px\" \/>\t\t<\/div>\t\t<div class=\"content-container\">\t\t<span class=\"tag-category\">Case study<\/span>\t\t\t<h3>Validate the impact of an immersive experience on the business objectives of an American museum<\/h3>\t\t\t<p>A U.S. museum needed to validate the market potential for an immersive outdoor nightlife experience for residents of Atlanta and its surrounding areas. Furthermore, they wanted to identify the optimal positioning (aspiration, value proposition, business model, etc.) to ensure the success.<\/p>\t\t<\/div>\t<\/a><\/div><div class=\"related-cases-studies-item\">\t<a href=\"https:\/\/habo.studio\/acquisition-strategy-for-an-advertising-agency\/\">\t\t<div class=\"image-container\">\t\t<\/div>\t\t<div class=\"content-container\">\t\t<span class=\"tag-category\">Case study<\/span>\t\t\t<h3>Acquisition strategy for an advertising agency<\/h3>\t\t\t<p>An advertising agency needed to rally partners around an acquisition strategy. At the same time, it needed to maintain current revenues and clients and expand into new markets. <\/p>\t\t<\/div>\t<\/a><\/div><\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-83453ce elementor-section-full_width elementor-hidden-desktop elementor-hidden-tablet elementor-hidden-mobile elementor-section-height-default elementor-section-height-default\" data-id=\"83453ce\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-49f5035\" data-id=\"49f5035\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-7696537 elementor-widget elementor-widget-spacer\" data-id=\"7696537\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-86b2357 elementor-widget elementor-widget-text-editor\" data-id=\"86b2357\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><a href=\"\/what-weve-done\/\"><u>All our case studies<\/u><\/a><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-092fe5f elementor-widget elementor-widget-spacer\" data-id=\"092fe5f\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>Intellectual property strategy Creative and entertainment organizations are turning increasingly to intellectual properties to help them create engaging experiences and attract large audiences. In 2021, 74% of U.S. box office revenue was tied to franchises and 43% of Broadway musicals were based on intellectual properties (such as a book, a movie or the life of [&hellip;]<\/p>\n","protected":false},"author":11,"featured_media":0,"parent":217,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_acf_changed":false,"content-type":"","footnotes":""},"class_list":["post-23914","page","type-page","status-publish","hentry"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.5 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Intellectual property strategy | Habo Studio<\/title>\n<meta name=\"description\" content=\"At Habo, we have gained significant expertise in evaluating, building and optimizing intellectual properties. We use proprietary methodologies, tools, and benchmarks to guide organizations in leveraging the power of IPs for entertainment, creative and cultural experiences.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/habo.studio\/what-we-do\/intellectual-property-strategy\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Intellectual property strategy | Habo Studio\" \/>\n<meta property=\"og:description\" content=\"At Habo, we have gained significant expertise in evaluating, building and optimizing intellectual properties. 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